MICHELLE TENNANT 20 Year PR Veteran and co-owner of Wasabi Publicity and Blue Kangaroo, Michelle Tennant has seen PR transition from typewriters to Twitter. Called a five star publicist by Good Morning America's Mable Chan, Michelle specializes in international PR working regularly with the likes of Oprah, Larry King, BBC, The Today Show and all major media. Recently she secured Dr. Phil for a client only 8 hours after signing the contract. Follow Michelle at her PR blog, Storyteller to the Media, where she shares tips from her trade. L. DREW GERBER L. Drew Gerber is CEO of Blue Kangaroo, Inc. and Wasabi Publicity, Inc. Gerber co-created Publicity Results! and PitchRate.com, a free media tool that connects journalists and producers with the highest rated experts. Gerber's business practices and staffing innovations have been revered by PR Week, Good Morning America and the Christian Science Monitor. His companies handle international PR campaigns and his staff develops online press kits for authors, speakers and companies with PressKit 24/7, a technology he developed.