About Michelle Tennant

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 25+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at The Huffington Post.

NEWS HOOKS Lions and Tigers and Bears, Oh My!

By |May 1st, 2015|

Today, the headlines include a lion with a broken neck getting a second chance, a tiger escaping an Oklahoma City Zoo enclosure, and a guy who says he punched a bear to save his dog. Lions and tigers and bears, oh my! Animals are always a good call to attract attention.

Are you a vet, animal trainer […]

NEWS HOOKS Spare the Rod Spoil the Child

By |April 30th, 2015|

In 6th grade, my classmate, Steve Griffin, wrapped his wrist with a rubber band to numb his hand while the nuns who taught us made the rounds smacking our hands with a ruler for not having completed our homework. I was spanked at home, slapped across the face for smart remarks and punished for bad […]

NEWS HOOKS Worst Way to do PR; Webinar Today

By |April 29th, 2015|

Budweiser’s flat. Not their beer. Their PR. It’s an example of what not to do when seeking PR. Last night, Joan Stewart, the Publicity Hound, sent me Bud Light’s new {{awful}} tagline crash and burn so we can include it this afternoon as a possible breaking news tie-in in our news hooks webinar, “5 Steps […]

NEWS HOOKS Weapons of Mass Distraction

By |April 28th, 2015|

Here’s what’s notable in today’s news so you can avoid distractions. Rev. Jamal Bryant, who delivered Freddie Gray’s eulogy in Baltimore disagrees with schools closing, calls for civil disobedience teachings and coins the riots more ‘weapons of mass distraction.’ Bryant is a masterful using his sound bites to be memorable and inspirational. Watch and learn. […]

NEWS HOOKS Cracks in the System

By |April 27th, 2015|

Natural disasters are everyday headlines. Over the weekend, the Nepal earthquake death toll has risen to 4000. If you have expertise in raising emergency relief funds, how to prepare or respond to such tragedies, the media can use your insights. At first, the news cycle will analyze simply what happened. In this case, the specific […]

NEWS HOOKS Boys and Girls

By |April 24th, 2015|

Are you a boy? Or are you a girl? What if you were a boy on the outside and felt like a girl on the inside? If you have expertise in transgender topics, now’s your time to switch clothing and get in on Bruce Jenner’s ‘ride.’ “2015 is going to be quite a ride” said […]

NEWS HOOKS Take Our Daughters and Sons To Work Day

By |April 23rd, 2015|

The fourth Thursday of every April is officially Take Our Daughters and Sons to Work (TODASTW) Day. Is your company, nonprofit, family, or school doing something with this now federally-recognized day?

Even Obama got in on the action to promote causes near and dear to his heart.

So did we. Wasabi Publicity has worked with the foundation […]

NEWS HOOKS Sleepy Time

By |April 21st, 2015|

Is sleep the secret to success? Can you be healthier, wealthier and wiser? News reports say yes. If you’re an expert who can provide stats, stories and sound bites on sleep, now’s your time to wake up media friends.

Wasabi Publicity clients, Drs. Roy and Joy Martina, did just that. They appeared on Charlotte Fox TV […]

NEWS HOOKS Boston Strong

By |April 20th, 2015|

How strong are you? Running a marathon will inform you quickly about your personal strength, especially if you’re running the Boston marathon, still coping with the aftermath of the Boston Marathon bomber. I ran two marathons in 1999: Mayor’s Midnight Sun Marathon Anchorage Marathon and Cincinnati Flying Pig Marathon. I did both with Team in […]

NEWS HOOKS Eye on the Ball

By |April 17th, 2015|

Are you a dog or relationship expert? If so, have your eye on this ball if you seek media coverage: a study that proves humans bond with dogs through eye contact. CBS reports scientists have found loving gazes produce the same biochemical reaction between dogs and humans as with mother and child. The study was led by […]