About Michelle Tennant

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 25+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at The Huffington Post.

The Way You Look

By |September 3rd, 2015|

“Change the way you look at things and the things you look at change,” said Wayne Dyer, who died of heart attack September 1st. Perception is something I discussed with my business partner, Drew Gerber, today. He is based in Budapest, Hungary where refugees are gathering. He calls it an opportunity. CNN calls it chaos. How […]

Strength is Sexy

By |September 1st, 2015|

What’s sexy today? How do you achieve strength? Do you have courage? I see strength in the news today and boy is it sexy. Use this blog entry to heat up your love life. I’m talking about having an aha moment around the courage to have straight talk, people. Let me explain. In recent news, Tennis […]

Making The Grade

By |August 31st, 2015|

My father gave my brother $1 for every A he got in school. When I asked him if I could get the same, he said he’d go broke. Regardless of payment, I worked toward straight A’s grade-school through college. I always worried about making the grade. Today, in public relations, ‘making the grade’ means top […]

NEWS HOOKS Breaking News

By |August 26th, 2015|

Breaking news is often shocking and if you’re wanting to make a difference in our news cycle, it is the thing to watch. Tie your public commentary into breaking news and you’ll impact the public conversation we’re all having about the media coverage.

In the news now: During a live TV broadcast, a reporter and her […]

NEWS HOOKS Baby Bump

By |August 25th, 2015|

Really? Now internet trolls are shaming beautiful women on TV for their baby bumps? It’s come to this, people. As I write this, I am almost at a loss for words. But that’s a source of news hooks: internet haters. Shameful and I loathe to give them any more attention, but unless we fight back […]

NEWS HOOKS Cry Baby

By |August 24th, 2015|

Today’s Dictionary.com Word of the Day is: Lachrymose, meaning cry baby, or rather, given to shedding tears readily; tearful. When you see public figures crying you’ve got an instant news hook. Let’s see who’s crying today.

> Ashley Madison and their members seeking adultery like Casey Anthony prosecutor Jeff Ashton,

> Subway franchise now that front man Jared […]

NEWS HOOKS Mob Mentality

By |August 21st, 2015|

Do you have a mob mentality or do you choose your own thoughts? It’s a good question to ask if you’re wanting media attention. The breaking news around The Ashley Madison adultery hook-up site hack might give you insight into how you formulate opinions and thoughts congruent with or separate from the herd.

Columnist Heather Havrilesky discusses […]

NEWS HOOKS Beach Bum

By |August 20th, 2015|

Not the bum I first wrote about. But this ‘bum’ got your attention. Beach news is still hot today. Seasonal news always makes for great news hooks. Summer’s almost over but not quite so use it for your media pitching today.

BEACH BUMMER
What if you took a snapshot with a beach buoy only to find out […]

NEWS HOOKS Get Fresh

By |August 19th, 2015|

Comedian Jim Gaffigan first questioned how fresh subs at Subway are. Former Subway spokesperson, Jared Fogle has been getting ‘fresh’ with child pornography and today he will plead guilty to the charges. It begs the question — how can companies choose spokespeople who share their values? Certainly the type of fresh Subway embodies is not […]

NEWS HOOKS Straight Outta ..

By |August 14th, 2015|

Once in my 20’s, I stopped my car in Camden, NJ and pulled out a paper map and was viewing it in a desolate parking lot. A police officer pulled up behind me, lit his lights and walked up to my window to ask me what I was doing. Strange, I thought. I snapped with […]